Muthership Creator Strategy

#131 - Game Changing Tips


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🎉 Highlights from This Episode:

This week’s episode is full of reflection, celebration, and practical tips for creators at every stage of their journey. Helen shares big updates from her world and drops some major knowledge on growing your presence—and confidence—on social media.

LINK TO VIDEO MENTIONED IN THIS EPISODE: https://www.tiktok.com/t/ZTjeQV7qW/

đź“° Big News:

New Sponsor: Morning Brew!
A full-circle moment for Helen as the newsletter she helped build was once inspired by Morning Brew—and now they’re official sponsors. 🙌

Studio Move: Socialize Studio is now on Mighty Networks!
A new platform, a better community experience. The studio now has daily chats, better organization, and more engagement tools for creators.
đź’ˇ Main Topic: What I Wish I Knew When I Started on Social Media

Helen reflects on key lessons learned along the way—perfect for anyone just starting or feeling stuck.

1. Start an Email List Early
Whether you have 20 or 2,000 followers, own your audience. Don’t rely solely on platforms like TikTok or Instagram.
Offer a lead magnet (e.g., free PDF, exclusive tips) to encourage signups.
2. Do What You Love Consistently
Create in a way that’s fun for you—whether that’s tutorials, voiceovers, or dancing.
Consistency + enjoyment = sustainability.
3. Stick to Your Niche (But Keep It Fun)
When Helen leaned into tutorials, she saw growth.
Create content in your niche in the format you love most.
4. Always Include a Call to Action
CTA doesn’t have to be annoying—just add it at the end of your videos.
One viral video can change everything, so be ready.
5. Build Your Confidence
Everyone starts somewhere. Helen recalls her “teenage” creator years—soft-spoken and uncertain.
Own your voice and show up authentically. Confidence grows with practice.

📲 Creator Tips of the Week:

CapCut Tip:
You can change the shape of an overlay (e.g., to a circle or heart). Use the mask feature under the overlay settings.
Hashtag Strategy Update:
On Instagram: Hashtags are becoming less essential. SEO and captions are doing the work.
On TikTok: Helen's experimenting with no hashtags. She’ll report back next week with the results. (👀 Stay tuned!)
🌟 Bonus: Studio Free Trial!

Try the Socialize Studio for 7 days free! No commitment—just a chance to learn, connect, and level up your content game.

Join Here: https://socialize-studio.mn.co

đź’Ś Final Words:

Thanks for joining this week. Helen’s goal is always to leave you with something valuable—whether it's a new editing hack, a mindset shift, or a gentle reminder that you’ve got this.

“Channel your inner badass. You’ll never regret showing up as yourself.”

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Muthership Creator StrategyBy Helen & Juli Polise

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