Our guest today is Jonathan Stern, a former partner at Bain and the CEO and Founder of SnapStrat.

SnapStrat builds tools for its clients to bring prescriptive analytics and machine learning to the tasks of regularly recurring strategic decisions.

In this episode, he shares a case example of SnapStrat's work with a top beauty products retailer, helping them use analytics to determine which free samples to give out.

To learn more about Jonathan, visit his firm's website:

https://snapstrat.com/

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https://www.umbrex.com/unleashed-podcast/