By the end of this episode, you’ll have 7 branded house examples you can use for inspiration when developing your brand architecture and brand strategy. 

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First, we’ll answer the question “What is a branded house” so you can see clearly how this strategy falls within the brand architecture framework. 

Next, you’ll discover why you might use a branded house strategy and the considerations for this structure. 

Then, you’ll learn what the advantages and benefits are of using the branded house strategy, which includes product differentiation and specified relevant communication. 

Next, we’ll jump into the 8 examples of a Branded House. 

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