147. Unlock the secrets to winning over future shoppers. Explore how ethical practices can enhance your brand growth sustainably. Brands should educate retailers about their unique consumers and the value of their products to differentiate themselves and drive growth. This education should include insights into consumer lifestyle, preferences, and purchasing behavior.

Today's Free Downloadable Guide: Trade Management Essentials To Grow And Scale Your Brand. Trade marketing includes everything required to get your brand in the hands of shoppers. It's your growth engine and the largest item on your P&L. Trade marketing is crucial for brand growth, but 70% of trade spending is wasted or ineffective. Learn the essential strategies and tactics to save money and boost profits.Get instant access on the show webpage: RetailSolved.com/session147