Volunteer Nation

150. Launch a Community-based Advocacy Program in Six Steps


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In this episode of the Volunteer Nation podcast, Tobi focuses on nonprofit advocacy, emphasizing the importance of advocacy in uncertain times. Tobi outlines a detailed six-step plan to launch a community-based advocacy program, tailored for organizations that rely on volunteer and community support. 

She discusses the importance of defining goals, recruiting and training the right volunteers, providing necessary tools and resources, and recognizing and retaining advocates. Tobi also shares the EPIC communications framework from Results.org and encourages nonprofits to take decisive steps to educate and mobilize their communities for advocacy, ensuring their vital role in society is sustained and funded. 

Full show notes: 150. Launch a Community-based Advocacy Program in Six Steps 

Tobi Johnson announces the 90-Day Recruitment Roadmap, a focused course in which you will learn how to build a high-converting, repeatable system that floods your organization with quality, committed volunteers and firmly establishes your nonprofit as the “go to” place to serve. Join here at: https://volpro.mykajabi.com/recruitment-roadmap

Thanks for listening to this episode of the Volunteer Nation podcast. If you enjoyed it, please be sure to subscribe, rate, and review so we can reach more people like you who want to improve the impact of their good cause.  

For more tips and notes from the show, check us out at TobiJohnson.com. For any comments or questions, email us at [email protected].

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Volunteer NationBy Tobi Johnson, MA, CVA

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