Martial Arts Media™ Business Podcast

158 – Do Martial Arts Facebook Ads Still Work in 2025?


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Why most martial arts school owners are struggling with Facebook ads, the influence of AI, and how to take back control of your results. 

IN THIS EPISODE:

  • What’s really changed with Facebook ads for martial arts schools
  • The downside and power of AI 
  • The agency trap that keeps school owners stuck and returning to zero
  • A 5-step framework to improve your ads from offer to follow-up
  • The pitfall of not aligning your martial arts marketing strategy
  • And more

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TRANSCRIPTION

Do Facebook ads still work for martial arts schools?

Or has that ship now sailed?

Maybe, maybe not.

Well, I want to dive into what I see is working, what's not, and the challenges that are coming up in the market space right now.

It's not necessarily just ads; it's market sophistication and a whole lot more.

So, let's jump in.

First up, do Facebook ads still work?

100% yes.

Where's the problem there?

Why are costs going through the roof?

Why are results tapering down?

Why is it harder to get hold of people when you get leads?

And then when you get leads, why is it even harder for them to show up?

The truth of the matter is, market sophistication has evolved.

And as times change, we have to level up.

So, there are a few things that I see are making a big impact in the market space right now.

First up, let's talk about the big one: AI.

AI is magic.

...more
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Martial Arts Media™ Business PodcastBy George Fourie

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