The B2B Playbook

#16: How B2B Companies Can Collect & Use Data


Listen Later

George has the blues…

But it’s not all doom and gloom!

He’s only learning the blues on the piano!

But what does driving for Uber have to do with your growing business?


We explain the relevance in this episode where we discuss data.


Why is data so important for SMEs?


Even for B2B SMEs?!


What data is actually important for SMEs?


How do you get the data you need?


Tune into this week’s episode to kick start your data journey for your business!


Links To Things Mentioned:

Email George at [email protected] for more information about our PPC course.

Google’s Data Tools:

  • Google Tag Manager
  • Google Analytics
  • Google Search Console

Hotjar

Microsoft Clarity

Pixel Set Up Instructions For:

  • LinkedIn
  • Facebook / Instagram
  • Google Ads


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The B2B PlaybookBy Kevin Chen & George Coudounaris

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