Lead the People

#16: Scaling Time with Juliana Marulanda


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Juliana Marulanda is a business operations expert, speaker, and the founder of ScaleTime. With over 18 years of experience across Wall Street, the nonprofit sector, technology startups, and family-owned businesses, she has now served over 200+ digital agencies. Featured on Forbes and Entrepreneur, she helps uplevel businesses into lean, mean, profitable machines. On average, Juliana and her team create ways to free up at least 40 hours per week for her clients so they can have successful agencies that run without them.

Top 3 Takeaways

  1. Speed things up—leaders need to have a bias for action and make decisions without always having the luxury of time, information, and certainty.
  2. Learn while doing—you may be tempted to try and learn how to do a thing well before you have to do it, but the best and deepest learning happens during the action, not ahead of it.
  3. Make success automatic—create systems that automate the tactical aspects of your day-to-day work that otherwise absorb your precious time and energy.
  4. From the Source

    “I think sometimes it's amazing when really intelligent people will go into a room and think, “How the hell is that person doing that? they don't know as much as I do, but they're willing to make the decisions, they're willing to implement the thing, they're willing to take the risk.“

    “Eliminating the self doubt and moving forward quicker is definitely one of the things that will really differentiate not only how big your potential can be, but the rate of your potential.”

    “You have a particular set of skills in a particular circumstance in a particular point of time. So you're learning curve and doing something—especially if it's new—is going to happen while you do it.”

    “I think one of the things that we have to look at is: what are your unhappy places? Like, where are you mucky? Where are you just in the weeds? So much of our time is spent in the weeds.“

    “You shouldn't create automation until you have good process. Because if not, then you're just automating, and sewing inefficiencies and things that are just like, hairy.“

    “You need to have that individual that wants to get promoted, basically fire themselves.”

    Connect with Juliana

    LinkedIn: https://www.linkedin.com/in/julianamarulanda/

    Website: www.scaletime.co

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    Lead the PeopleBy Matt Poepsel, PhD

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