Mistakes are inevitable when it comes to building a business. But how you handle them can make all the difference! Chris Griffin, Business Leader, Experiential Marketing Executive, and Host of the Experience Builders Podcast, joins Martin and Khalil to discuss lessons learned from managing a business before and after the pandemic. 

Time Stamps

• 00:44 - Episode Intro
• 03:41 - CFC Welcomes Chris Griffin!
• 07:28 - More About Chris Griffin and His Company
• 13:24 - Business Challenges in the Tradeshow Industry
• 21:10 - Getting Organized & Developing Systems
• 30:32 - Dealing with the "Unexpecteds" in Your Business
• 34:26 - Choosing Better Customers
• 41:35 - Employee Compensation & Payroll Creep
• 52:43 - Episode Takeaways
• 53:33 - Get in Touch with Chris Griffin

Quotable Moments

• “There's that old Chinese saying, when the student is ready the teacher appears, well, the teacher's always been there. You just didn't realize it.” - Martin Holland
• “We're back and busy, although we're not clean and pretty.” -Chris Griffin
• “We want to be more in service to fewer partners.” -Chris Griffin
• “A system is not software. A system is just an agreed upon method of how you do business with each other in your own company.” -Chris Griffin
• “Good judgment comes from experience, and experience comes from bad judgment.” -Chris Griffin
• “Mistake is an investment if you make it once and you fix it. It's an expense if you just keep making it over and over again.” -Chris Griffin
• “Your processes and systems become a mechanism of you attracting new customers more than your deliverables, how you are doing business becomes the most valuable thing.“ -Chris Griffin
• “Profit is not a sin and neither is having fun.” - Martin Holland
• “If you're highly profitable, the same weight doesn't weigh anything.” - Martin Holland
• “Everything comes from experience, either yours or somebody else's, and somebody else's is generally a lot cheaper.” - Martin Holland

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