Muthership Creator Strategy

#177 - Learn to Edit (or Get Left Behind)


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Quick question: Do you know how to edit well?

Not “can you trim a clip”  I mean… can you really edit in a way that makes your content engaging and cool to watch?

That’s what this week’s Muthership Creator Strategy episode is all about.

But first, a big shout out to our Studio Creator of the Week: @vickioversixty is one of our founding Studio members whose growth has been unreal. She’s creating cool, confident transition videos and leaning into her niche of brain health – which really fits because she is keeping her own brain healthy by learning and leveling up!

And then we get into it: why editing is the difference between “ok” content… and content that gets chosen by viewers and by brands.

With all this UGC talk floating around, I’ve been thinking: if a client is scrolling and comparing UGC creators in the same niche, the one with stronger video quality stands out. PeriodT.

In this episode, I break down the 4 ingredients of a great video:

  1. The plan (creative idea, simple structure, what you’re really trying to say)
  2. The filming choices (shots + angles that help tell the story, not just record it)
  3. The edit (pacing, cohesion, energy and how it all comes together)
  4. The enhancements (text, captions, music, finishing touches that elevate the whole thing)

I also share practical examples like how the same exact footage can feel totally different depending on pacing, music, and cut style because editing creates the vibe.

And here’s what’s exciting:

Inside the Muthership Creator Studio, March is all about monetization which starts with making better videos!  I’m teaching weekly live editing lessons, beginner-friendly guidance, and real-time learning so you can build skills that actually translate into opportunities.

If you’ve been “percolating” joining, this is a very good month to jump in. **JOIN HERE** and use code:  EDITING10 for $10 off your first month

And if you’re serious about monetizing this year… start by making sure your videos can compete.

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Muthership Creator StrategyBy Helen & Juli Polise

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