Bulletproof Your CPG Brand

183. Future-Proof Your Store & Win With Brands


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183. If your store is losing traffic to price wars and online giants, you're not alone—and it's costing you margin, loyalty, and long-term growth.

In this episode, I break down how natural retailers and emerging CPG brands can collaborate to drive profitable category sales, grow market basket, and create real competitive advantage—without racing to the bottom on price.

You'll learn why natural is the true growth engine of grocery, how to shift from transactional vendor relationships to strategic partnerships, and how to leverage brand insights to increase foot traffic, basket size, and sustainable profit.

We'll cover contribution vs. velocity, need-state merchandising, market basket strategy, smarter promotions, and why creativity—not discounting—is your unfair advantage.

Listen to related episodes on trade marketing, storytelling, and retail execution to go deeper.

Let's raise the bar—and future-proof your business.

Get instant access on the show webpage: RetailSolved.com/session183

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Bulletproof Your CPG BrandBy Daniel Lohman

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