STaR Coach Show

187: Crafting a Compelling Message to Attract Clients with Anthony Lee


Listen Later

As coaches, we know how essential it is to build relationships and work one-on-one with our clients. One way to step up your game and get your message across is through public speaking engagements. Speaking to a crowd maximizes your influence far beyond the one-one-one platform. Another benefit of speaking publicly is attracting clients who want to work with you. Join us to learn more!

Anthony Lee is the founder of the Heroic Voice Academy, a communications training company. He’s an expert in preparing clients for high-stakes presentations like conference keynotes or the coveted TEDx presentations, where you want to capture and enthrall an audience in under 18 minutes. The specialties of the Heroic Voice Academy include conference training, investor presentations, and media interviews. Their clients have made significant impact in areas like animal welfare, employee experience, entrepreneur education, mental health, and the future of food. You’ll hear Anthony’s desire to make the world a better place and work with organizations that make a difference. The Heroic Voice Academy offers presentation training programs, executive communication training, and coaching/event production consulting. Anthony offers a free download for SCS listeners to help us have strong communication; see Resources for this episode for more information.

Show Highlights:

●    The story of how Anthony came to where he is today

●    How Heroic Voice Academy prepares leaders for their most important conversations

●    How an opportunity to speak on stage is a chance to get a lot of information across to your audience in a short amount of time

●    Anthony’s “Three V’s” message:

○    Their vision: Where are they going?

○    Their values: What do they care about?

○    Their vow: How can I count on them?

●    The importance of coaches knowing how to engage with others

●    How to apply Anthony’s 3V message to the work of coaching

●    What poor presenters fail to do

●    Anthony’s connection triangle for presenters

●    How expertise and passion help you connect with your audience

●    Why relatability and empathy help you make a connection

●    The role of storytelling in making connections

●    What coaches need to know about connecting through speaking

●    The need to curate information and engage with your audience

●    How to prepare a long-form keynote by having a well-prepared short-form keynote

●    Key questions that a leader needs to answer in any presentation

●    Anthony’s free download on how to construct your message

●    Anthony’s final words of wisdom for coaches:

○    Charge full price and accept multiple currencies

○    Find clients with a vision

○    Find clients who bring out your best

Resources:

Product Giveaway - Slideshare "How to Deliver a TownHall Presentation"

 Other offerings on Anthony’s website:  Heroic Voice

JOIN US for WEDNESDAY’S WISDOM FB LIVE at 9 am CT/10 am ET on the STaR Coach Show page Facebook: STaRCoachShow

Mentioned in this episode:

Mentor Program

If you're working toward your ACC or PCC credential, or if it's time to recertify your ACC mentor, coaching isn't just a requirement on a checklist. It's one of the most transformative investments you can make in yourself and your coaching. I've taught or mentored over 2000 coaches, and I hear the same thing again and again. I came because I had to, and I am so glad that I did. Coaches tell me they walk away with renewed energy, deeper confidence and a community of peers who genuinely support each other. Here's what you need to know right now. Mentor coaching must span a minimum of three months, so the time to start is not when your credential is just about to expire. And if you complete your hours in 2026, you get ahead of the upcoming ICF changes, which means peace of mind along with skill development. My fall cohort is already filling up. Every group is capped at ten.

It's small, personal, and powerful. If you've been waiting for the right time, this is it. So head over to Star Coach Show. That’s https://starcoachshow.com/mentor/ to grab your spot or to learn more. I'd love to work with you. Now, let's get into today's show.

Join Mentoring Program!

If you’re a coach who wants to grow—not just check a box—this is for you.

I’m enrolling coaches now for my Spring Mentoring Program. Some are here for credentialing hours. Others are here because they want to become the coach their clients rave about.
Inside the program, we work on your actual coaching.
You’ll hear yourself differently.
Learn from other coaches.
Develop more presence.
And ask questions that create real transformation.
If you’re ready to deepen your skills and your impact, I’d love to support you.
Learn more at starcoachshow.com/mentor
I’d love to work with you.

...more
View all episodesView all episodes
Download on the App Store

STaR Coach ShowBy Meg Rentschler

  • 5
  • 5
  • 5
  • 5
  • 5

5

132 ratings


More shows like STaR Coach Show

View all
Hidden Brain by Hidden Brain, Shankar Vedantam

Hidden Brain

43,528 Listeners

The Moth by The Moth

The Moth

26,984 Listeners

Coaching for Leaders by Dave Stachowiak

Coaching for Leaders

1,471 Listeners

HBR IdeaCast by Harvard Business Review

HBR IdeaCast

145 Listeners

Excellent Executive Coaching: Growing Your Business and Enhancing Your Craft. by Dr. Katrina Burrus PhD, MCC

Excellent Executive Coaching: Growing Your Business and Enhancing Your Craft.

66 Listeners

The Daily by The New York Times

The Daily

111,948 Listeners

Modern Wisdom by Chris Williamson

Modern Wisdom

4,045 Listeners

On Purpose with Jay Shetty by Perfect Strangers

On Purpose with Jay Shetty

27,775 Listeners

Huberman Lab by Scicomm Media

Huberman Lab

29,207 Listeners

ReThinking by TED

ReThinking

655 Listeners

The Ringer-Verse by The Ringer

The Ringer-Verse

3,213 Listeners

We Can Do Hard Things by Treat Media and Glennon Doyle

We Can Do Hard Things

41,321 Listeners

The Coaching Studio with Lyssa deHart by Lyssa deHart, LICSW, MCC

The Coaching Studio with Lyssa deHart

23 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

19,524 Listeners

The Curiosity Shop with Brené Brown and Adam Grant by Vox Media Podcast Network

The Curiosity Shop with Brené Brown and Adam Grant

472 Listeners