SAE Tomorrow Today

188. Building a Winning Career in Motorsports


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Long regarded as one of the most influential women in NASCAR, decorated auto racing engineer Alba Colón came to Hendrick Motorsports as Director of Technical Partnerships after a storied career with General Motors that spanned more than two decades.

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Under Colón’s leadership, Chevrolet was the most dominant manufacturer in the NASCAR Cup Series, amassing 286 race wins, 12 driver championships and 14 manufacturer titles. Since joining Hendrick Motorsports in 2018, the team has won 48 races and 2 driver championships. If history is any guide, many more are in store.

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From her early years in Puerto Rico to taking part in her first Formula SAE competition, we sat down with Alba to discuss her passion for motorsports and her dedication to advancing women in engineering  which won her the prestigious Rodica Baranescu Award for Technical & Leadership Excellence from SAE International in 2022.

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SAE Awards honor the very best in mobility, recognizing the extraordinary achievements of executives, engineers, students, and educators. If you want to learn more, serve on a selection committee, or nominate a deserving colleague---or yourself---send an e-mail to [email protected].

We’d love to hear from you. Share your comments, questions and ideas for future topics and guests to [email protected]. Don’t forget to take a moment to follow SAE Tomorrow Today—a podcast where we discuss emerging technology and trends in mobility with the leaders, innovators and strategists making it all happen—and give us a review on your preferred podcasting platform.

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