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Before introducing a new product to a particular region, marketing specialists conduct research and thoroughly study consumer expectations. Manufacturing companies try to adapt packaging designs and product names to meet national peculiarities of the market. So if you think you know exactly how your favorite candy bar looks, try to recognize it in some other country.
For example, imagine you arrive in Quebec and decide to go satisfy your hunger in KFC. Only... It's not KFC you're going to - it's PFK! Or did you know you won't be able to visit Burger King in Australia? Yup, the Australian branch is called Hungry Jack. Interested? Here's a fun list of products that look and sometimes sound a bit different depending on the country they’re sold in.
Learn more about your ad choices. Visit megaphone.fm/adchoices
By TheSoul Publishing4.2
108108 ratings
Before introducing a new product to a particular region, marketing specialists conduct research and thoroughly study consumer expectations. Manufacturing companies try to adapt packaging designs and product names to meet national peculiarities of the market. So if you think you know exactly how your favorite candy bar looks, try to recognize it in some other country.
For example, imagine you arrive in Quebec and decide to go satisfy your hunger in KFC. Only... It's not KFC you're going to - it's PFK! Or did you know you won't be able to visit Burger King in Australia? Yup, the Australian branch is called Hungry Jack. Interested? Here's a fun list of products that look and sometimes sound a bit different depending on the country they’re sold in.
Learn more about your ad choices. Visit megaphone.fm/adchoices

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