19. Uncover the secrets to promotional effectiveness. Learn how to maximize your brand's potential and avoid costly pitfalls. Promotions are crucial for brand growth, but 70-90% of promotional spending is wasted. The goal of every promotion is to introduce products to new consumers, but ineffective coordination with retailers often leads to missed opportunities and wasted resources. Lets fix that!

Todays Free Downloadable Guide: Retail Scorecard - Maximize Retail Execution. Exploit your competitions weaknesses by committing to this simple strategy that they overlook. Scorecards are the most powerful and underutilized project management and goal-setting tools that help brands achieve success by breaking down objectives into manageable chunks. Learn how to unlock their awesome power to gain a significant unfair competitive advantage. They're what you need to succeed!Get instant access on the show webpage: RetailSolved.com/session19