The B2B Playbook

#20: The 3 Core Principles You Need To Upgrade Your B2B Strategy In 2022


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…And we’re back!

Although the summer of George has not panned out as we hoped, there were big positives for us!

While it was one overshadowed by the ongoing pandemic, we hope you’ve had a good break and are ready to get back into getting the best out of your B2B marketing!


We start this year off discussing some key principles to focus on as we embark on 2022.


So tune in as we talk about what we’re digging into this year in B2B marketing!


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The B2B PlaybookBy Kevin Chen & George Coudounaris

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