We’re showing how to unlock free clicks on LinkedIn Ads by editing boosted thought-leadership posts a few days later and adding the next logical link. No extra budget, more content consumption.

In this Midweek Musings mini-episode, we break down why boosting SME posts builds trust, how to avoid throttling reach, and where to find those “free” landing-page clicks inside Ads Manager. Perfect for small B2B teams who need smarter results from the same spend.

We also show how to map your link choice to the 5 Stages of Awareness—and why sending people to another LinkedIn post often outperforms a website link early in the journey.

Tune in and learn:

• How to avoid reach penalties and still add links that convert later
• What to link to next (and why another LinkedIn post can win)
• Where to measure “free clicks” inside LinkedIn Ads

If you run thought-leadership ads, this is a must-watch—simple, fast, and proven for B2B marketers who need more outcomes from limited budget.

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Chapters

00:00 The 2-Minute Hack for Free Clicks on LinkedIn Ads

00:15 Why You Shouldn’t Add Links on Day One

00:45 What to Link to Instead (Next Logical Step)

01:15 Measure Your “Free Clicks” in Ads Manager

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Midweek Musings 01 – The B2B Playbook

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