Season 7 Episode 5: In this episode, Pete Codella, managing director of business services, talks with Romney Williams, CEO of DRYOUT.

Williams shares his extensive entrepreneurial journey, highlighting the crucial support of his wife, who encouraged him to pursue his startup dreams full-time, even when faced with financial uncertainty. His career path involved learning from successes and failures, including a significant role in bringing digital camera technology to market as an "ingredient brand," akin to GORE-TEX. This experience shaped his preference for team-based ventures, leading him to join founders who needed a CEO to drive their vision.

Williams details the invention of DRYOUT, a product designed to remove moisture from hard goods, and its scientific superiority to traditional methods like rice. DRYOUT, initially a consumer product, has evolved into a B2B model, partnering with other brands to embed its patented moisture-wicking technology in various products, from consumer electronics and military gear to hunting equipment and musical instruments. He also highlights DRYOUT's commitment to social responsibility, aligning with Utah's strong philanthropic values by supporting mental health initiatives — especially those focused on children and veterans.