Over the past 11 years, Paul Lightfoot has been known as the founder and CEO of BrightFarms, a company selling branded produce at retail with a disruptive supply chain model that is better for the environment. His mission is to reverse climate change by changing the food system, which he's doing by mentoring food entrepreneurs and by writing and speaking about Negative Foods (food brands with supply chains that are carbon neutral or negative).

Paul joins us to talk about his latest ventures focused on regenerative agriculture. We get into a lot - consumer demand, certifications, processing and supply chain, nutrient density, the beef industry, and much more. This is a must listen for anyone interested in regenerative ag!

Show Notes: https://themodernacre.com/212