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E1042: Breaking down the exact 22 Claude Cowork prompts used by a 40-person SEO agency every day to rank local businesses faster.
Sarvesh Shrivastava joins the show!
Three months ago, he said he could take almost any local service business to $100,000/month in 90 days using Claude. Now, after refining the system across dozens of clients, he says that was an understatement.
This is a walkthrough of the real prompt stack Sarvesh's 40-person agency uses internally, including the outputs, the reasoning behind them, and how business owners can use them without hiring an SEO agency.
We cover: - How to build a "huge brain" inside Claude so it stops giving generic SEO advice - The onboarding prompt that feeds Claude everything about your business, competitors, and target keywords - Google Business Profile category audits and how to identify ranking gaps - GBP attribute analysis (wheelchair access, LGBTQ-friendly, service tags, etc.) - Competitor review teardown (velocity, service mentions, response strategy) - Photo audit and posting frequency analysis - Keyword gap audits - Backlink gap analysis using Ahrefs through Claude - Identifying spam links and understanding DR tiers - On-page SEO audits that generate full implementation instructions - Title tag, meta description, and H1 fixes with impact timelines - Page structure recommendations (H1-H3 hierarchy, FAQs, subtopics) - NLP entity coverage analysis - Eight-week Google Business Profile posting plans - Service section optimization for GBP - Google Search Console export and analysis - Fact-checking outputs to reduce hallucinations - Giving Claude controlled access to WordPress and Chrome - Risks, safeguards, and how to prevent mistakes - How prompt refinement evolved over three months - The difference between Claude Cowork and Claude Code - How AI is reducing agency timelines from five months to three
We also discuss: - Whether AI can replace an SEO agency - Why experience still matters when interpreting outputs - How to use Claude responsibly with access to email, files, and browser sessions - How Sarvesh uses Claude for YouTube, 𝕏, and content strategy - How he built a 280K+ Instagram account using AI-generated videos - Why eliminating repetitive work improves team performance
If you run a local business, work in SEO, or want to understand how agencies are using AI behind the scenes, this is a detailed breakdown of the system.
⭐️ Sarvesh Shrivastava's Claude Cowork prompts - https://alventramarketing.com/claude-prompts/
⭐️ Sarvesh Shrivastava on 𝕏 - https://x.com/bloggersarvesh ⭐️ Sarvesh Shrivastava on LinkedIn - https://www.linkedin.com/in/sarvesh-shrivastava-blogger/ ⭐️ Sarvesh Shrivastava on Instagram - https://www.instagram.com/marketingwithsarvesh/ ⭐️ Sarvesh Shrivastava on YouTube - https://www.youtube.com/@bloggersarvesh ⭐️ Sarvesh Shrivastava's agency, Alventra Marketing - https://alventramarketing.com/
🚀 My AI system for getting local news backlinks - https://edwardsturm.com/articles/articles_ai-system-find-journalists-earn-high-authority-backlinks/
💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/
00:00 Claude Cowork Hype Check 01:31 Prompt Stack Giveaway 03:02 Build a Business Brain 05:13 Project Setup Walkthrough 07:53 GBP Category Audit 13:48 GBP Attributes Research 18:24 Backlink Gap Analysis 24:22 On Page SEO Audit PDF 27:48 Fixing On Page SEO 28:30 WordPress Implementation Tips 31:03 Prompt Pack Overview 32:13 Competitor Reviews Breakdown 33:16 GBP Posting Plan 33:51 Services And Photos Audit 35:19 Search Console Automation 35:48 Results And Team Impact 37:03 Fact Checking AI Output 39:30 Claude Cowork Vs Code 41:16 Safety And Privacy Concerns 43:03 Personal Workflow Wins 45:13 Social Media With Claude 47:51 AI Instagram Growth Story 50:21 Final Thanks And Wrap Up
The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/
#searchengineoptimization #localseo #seo #localmarketing
By Edward Sturm4.9
77 ratings
E1042: Breaking down the exact 22 Claude Cowork prompts used by a 40-person SEO agency every day to rank local businesses faster.
Sarvesh Shrivastava joins the show!
Three months ago, he said he could take almost any local service business to $100,000/month in 90 days using Claude. Now, after refining the system across dozens of clients, he says that was an understatement.
This is a walkthrough of the real prompt stack Sarvesh's 40-person agency uses internally, including the outputs, the reasoning behind them, and how business owners can use them without hiring an SEO agency.
We cover: - How to build a "huge brain" inside Claude so it stops giving generic SEO advice - The onboarding prompt that feeds Claude everything about your business, competitors, and target keywords - Google Business Profile category audits and how to identify ranking gaps - GBP attribute analysis (wheelchair access, LGBTQ-friendly, service tags, etc.) - Competitor review teardown (velocity, service mentions, response strategy) - Photo audit and posting frequency analysis - Keyword gap audits - Backlink gap analysis using Ahrefs through Claude - Identifying spam links and understanding DR tiers - On-page SEO audits that generate full implementation instructions - Title tag, meta description, and H1 fixes with impact timelines - Page structure recommendations (H1-H3 hierarchy, FAQs, subtopics) - NLP entity coverage analysis - Eight-week Google Business Profile posting plans - Service section optimization for GBP - Google Search Console export and analysis - Fact-checking outputs to reduce hallucinations - Giving Claude controlled access to WordPress and Chrome - Risks, safeguards, and how to prevent mistakes - How prompt refinement evolved over three months - The difference between Claude Cowork and Claude Code - How AI is reducing agency timelines from five months to three
We also discuss: - Whether AI can replace an SEO agency - Why experience still matters when interpreting outputs - How to use Claude responsibly with access to email, files, and browser sessions - How Sarvesh uses Claude for YouTube, 𝕏, and content strategy - How he built a 280K+ Instagram account using AI-generated videos - Why eliminating repetitive work improves team performance
If you run a local business, work in SEO, or want to understand how agencies are using AI behind the scenes, this is a detailed breakdown of the system.
⭐️ Sarvesh Shrivastava's Claude Cowork prompts - https://alventramarketing.com/claude-prompts/
⭐️ Sarvesh Shrivastava on 𝕏 - https://x.com/bloggersarvesh ⭐️ Sarvesh Shrivastava on LinkedIn - https://www.linkedin.com/in/sarvesh-shrivastava-blogger/ ⭐️ Sarvesh Shrivastava on Instagram - https://www.instagram.com/marketingwithsarvesh/ ⭐️ Sarvesh Shrivastava on YouTube - https://www.youtube.com/@bloggersarvesh ⭐️ Sarvesh Shrivastava's agency, Alventra Marketing - https://alventramarketing.com/
🚀 My AI system for getting local news backlinks - https://edwardsturm.com/articles/articles_ai-system-find-journalists-earn-high-authority-backlinks/
💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/
00:00 Claude Cowork Hype Check 01:31 Prompt Stack Giveaway 03:02 Build a Business Brain 05:13 Project Setup Walkthrough 07:53 GBP Category Audit 13:48 GBP Attributes Research 18:24 Backlink Gap Analysis 24:22 On Page SEO Audit PDF 27:48 Fixing On Page SEO 28:30 WordPress Implementation Tips 31:03 Prompt Pack Overview 32:13 Competitor Reviews Breakdown 33:16 GBP Posting Plan 33:51 Services And Photos Audit 35:19 Search Console Automation 35:48 Results And Team Impact 37:03 Fact Checking AI Output 39:30 Claude Cowork Vs Code 41:16 Safety And Privacy Concerns 43:03 Personal Workflow Wins 45:13 Social Media With Claude 47:51 AI Instagram Growth Story 50:21 Final Thanks And Wrap Up
The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/
#searchengineoptimization #localseo #seo #localmarketing

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