Building With Buyers: Startup Marketing and Growth Fueled By Customers

229 - Why Your Customers Aren't Actively Talking About You (Udi Ledergor, Chief Evangelist at Gong)


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Udi Ledergor is Chief Evangelist and former CMO at Gong. You can centralize all your revenue workflows in Gong’s Revenue AI Platform. Gong is a Unicorn (last valuation was $7.25B). Total funding $583M. Also check out Ep. 156 “Gong’s Marketing Evolution From Early Stage To Unicorn”.


Here’s what we cover:

In what ways have customers helped Gong build to the next round;

How to create raving fans;

Where is Gong placing big bets in 2025 (e.g. redefining category boundaries);

How do you sell to large strategic customers;

Where is Udi placing big bets in 2025 (new book!);

Why courage in marketing is so important and oftentimes missing;

What’s your favorite use case for using AI.


Udi on LinkedIn: www.linkedin.com/in/udiledergor

Courageous Marketing book: https://mybook.to/courageousmarketing

Gong: www.gong.io


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Music by my talented daughter.


Anna on LinkedIn: ⁠⁠⁠⁠⁠⁠⁠⁠⁠www.linkedin.com/in/annafurmanov⁠⁠⁠⁠⁠⁠⁠⁠⁠

Website: ⁠⁠⁠⁠⁠⁠⁠⁠⁠furmanovmarketing.com

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