Summary

In this episode, Liam interviews Charlie Hills, founder of Cognified and editor-in-chief at Martek AI. They discuss Charlie's journey as an entrepreneur, his early experiences with AI, and his current ventures. Charlie shares insights on time management, personal branding, and the lessons he learned from his food tech startup. Charlie Hills shares his experience in the virtual brand space and the challenges he faced, including the difficulty of hiring talented and ambitious individuals. He also discusses his journey on LinkedIn, the importance of engaging with others, and the impact of AI on content creation. Charlie emphasizes the need for patience, focusing on the quality of work, and enjoying the process. He also highlights the potential of AI agents and encourages people to get started and experiment with AI.

Chapters

00:00 Introduction and Background

03:03 The Impact of AI on Customer Loyalty

06:00 Building a Personal Brand on LinkedIn

10:04 Monetizing a Personal Brand

12:13 Lessons from Running a Food Tech Startup

20:54 Transitioning to Freelance Work

24:43 The Risks of Ordering from Virtual Brands on Delivery Platforms

28:13 Bringing Personality and Creativity to B2B Content

49:39 AI Trends: Top Models and the Future of AI Agents

52:56 Getting Started with AI: Take the First Step

55:10 Connect with Charlie Hills on LinkedIn for AI and Marketing Insights

Connect with Charlie