Call Me CEO: Moms Building Businesses, a Woman's guide to Balancing it All

239: Preparing for a Successful Maternity Leave as an Entreprenuer


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Maternity leave as an entrepreneur doesn't have to mean choosing between your business and your baby. Alyson Caffrey, operations expert and author of the Sabbatical Method, reveals how she transformed from answering client messages hours after giving birth to enjoying a fully present two-month paid leave with her second child.

Most business owners build their companies around their unique skillsets, making it nearly impossible to step away. Alyson breaks down the four essential systems every business needs: lead generation, conversion, fulfillment, and improvement. She explains how analyzing your calendar can reveal shocking insights about where your time actually goes – and how much of it you're spending on tasks that could be delegated for a fraction of your hourly rate.

The emotional journey of entrepreneurial motherhood runs deep. Your business was likely your "first baby," making it difficult to loosen your grip on the reins. But as Alyson discovered, trying to maintain business-as-usual with a newborn on your hip simply isn't sustainable. The surprising truth? Maternity leave can become a powerful catalyst for business transformation and growth when approached strategically.

With only 13 states offering any maternity leave support for self-employed mothers, entrepreneurs must create their own solutions. Alison shares practical strategies for reimagining your business structure based on how you want life to look after baby arrives – from financial preparation to team training and systems documentation. Her advice? Give yourself at least two months to fully embrace the transformative experience of new motherhood, then customize everything else to fit your unique family needs.

Whether you're expecting your first child or planning for future family growth while building your business, this conversation offers a refreshing perspective on creating space for both ambition and motherhood. Follow Alyson on Instagram @MasterMaternityLeave or visit mastermaternity.com/guide to access her comprehensive free resources for planning your entrepreneurial maternity leave.

Resources:

Maternity Leave Planning guide: https://www.mastermaternityleave.com/free-maternity-leave-planning-guide 


The Ultimate Time Audit & Productivity System (Freebie)

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Connect with Alyson:

Instagram: 

@alycaffrey: https://www.instagram.com/alycaffrey/ 

@MasterMaternityLeave:  mastermaternity.com/guide 


Connect with Camille: 

Follow Camille on Instagram: www.inst

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Call Me CEO: Moms Building Businesses, a Woman's guide to Balancing it AllBy Camille Walker

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