The PR Breakdown with Molly McPherson

249: Point of No Return: Three Telling Signs of an Unrecoverable Public Relations Crisis


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What if the ticking time bomb of a public relations crisis was right under your nose and you didn't even recognize it? Our latest episode brings you face to face with the harsh realities of reputational damages and guides you through murky waters of irrecoverable PR disasters. This is a discussion on the subtle signs that hint at a PR crisis spiraling out of control, from public outcry going viral to your stakeholders making a quick exit. We dissect the challenging environment created by the #MeToo movement for those on the receiving end of accusations and shine a light on the red flags that mark the point of no return. We also examine real-life cases, including the legal challenges faced by individuals such as Colleen Ballinger, Ricky Martin, and Jonathan Majors.

Prepare for a deep dive into the world of crisis management as we stress the need for a team that can tackle legal hurdles while expertly handling PR strategies. We spill the beans on hiring a 'fixer' and discuss the crucial difference between a legal and a PR fixer. But that's not all - we also are going to arm you with the 'Own It, Explain It, Promise It' formula, a proactive approach to managing your reputation. No more fumbling in the dark, this episode is all about being prepared, proactive and primed to handle any PR crisis that comes your way.

Mentioned in This Episode:

  • hi. YouTube Video apology by Colleen Ballinger 
  • Molly's TikTok about the clues to why Colleen Ballinger will likely not survive this PR crisis. 
  • Molly's TikTok about Jonathan Majors's Arrest and PR Strategy 
  • Molly's TikTok about Ricky Martin's video response to sexual allegations 




Want More Behind the Breakdown?
Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.

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Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting.

This podcast is supported by Muck Rack, the PR management platform I use to monitor media coverage, track journalist activity, and inform high-stakes strategy with real-time data. Click here to try Muck Rack for yourself.


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