RevOps Lab

#25 How Sales Enablement impacts Revenue Operations - Stephanie Middaugh, Head of Global GTM Enablement at Pinecone


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In today’s episode we dive deeper on the relationship between sales enablement and revenue operations.

What you’ll learn in this episode:

  • How to enable your GTM team

  • Most common mistakes in GTM onboarding 

  • Key enablement KPIs

  • How to bridge GTM enablement and RevOps

  • You can find more information about Stephanie here:

    https://www.linkedin.com/in/sjmiddaugh/ 

    RevOps Letter: https://www.getweflow.com/revopsletter Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer/ Philipp on LinkedIn: https://www.linkedin.com/in/janiszech/ Weflow: https://www.getweflow.com/ 

    Marker:

    (00:00:00) How did you end up in RevOps?

    (00:04:27) What is sales enablement to you?

    (00:07:31) RevOps at Pinecone

    (00:13:21) Onboarding at Pinecone

    (00:19:09) Best leadership practices & aligning success metrics across teams

    (00:21:20) Onboarding mistakes

    (00:31:16) Tech stack in sales enablement

    (00:34:28) Key enablement KPIs

    (00:40:31) Advice to your younger self

    ...more
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