Joe and Tom are joined by Davyeon Ross, President and Co-founder of ShotTracker Inc, a revolutionary sensor-based system that delivers statistics and analytics to sports teams, to discuss ShotTracker’s solution to measure and enhance performance of competitive athletes, personalize fan engagement and much more using real-time data insights. In this episode, Davyeon discusses his move to the US from Trinidad, his entrepreneurial aspirations, identifying and capitalising on the existing gap in sports and technology, role of analytics in sports coaching and evolution of ShotTracker. He also discusses the prevalent adoption of their wearable technology in college sports to provide useful data for teams, specifically in the sport of basketball. Enjoy this exciting episode on The CUSP show. The CUSP Show is a production by the faculty of Sports Management at Columbia University. You can get in touch with the program on Twitter @CU_SPS_Sports. The CUSP Show is hosted by Joe Favorito (@Joefav) and Tom Richardson (@ConvergenceTR). The show is produced by Tom Cerny (@Tom_Cerny19), Yash Agarwal’22(@yashagarwal655), Sam Marks’22, and Connor O’Neill’22, with Jillian Quinn’22 (@JillianMQuinn) and Dominique Smith’22 managing social media efforts.

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