If you feel stuck at 10k, 30k or any income plateau, this episode will change how you see it.

In this Behind the Business conversation, Jonah and I unpack the invisible ceilings that keep coaches stuck and the mindset shifts that allowed both of us to more than double our revenue. We talk about identity expansion, fear around ad spend, investing in support, and why “hard” is often just a story you are telling yourself.

In this episode, you will learn:

• Why you cannot outgrow your current identity

• The real reason 20 to 30k months feel like a plateau

• How mindset upgrades naturally create better strategy

• Why focusing on ROI instead of cost changes everything

• The truth about “hard work” in business

• A powerful mantra to use when things feel overwhelming

If you are ready to expand your capacity and raise your minimum standard, this one is for you.

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