Welcome to a new episode of The SaaS CFO Podcast! Today, I'm thrilled to sit down with Steven Nelemans, the innovative founder and CEO of Luna AI. In a candid conversation, Steven walks us through his personal journey from a young electrical engineering student in the Netherlands to dropping out at 19 and venturing into entrepreneurship. With insights into his first startup and the transition from technical roles to CEO duties, Steven sets the scene for the inception of Luna AI. 

Luna AI enters the market as a game-changer with its all-in-one B2B sales platform specializing in top-of-funnel sales processes. Steven shares how their AI-driven solution not only sources leads but crafts compelling, personalized sales copy to empower SDRs and AEs with efficiency and improved performance. 

Amid robust growth plans, Steven reveals Luna AI's strategic focus on the unique challenges of SaaS companies, touching on the pivotal role of Luna's technology in the quick-scaling phase when companies bring in their first sales hires. With an international footprint and a multi-lingual platform, Luna AI's vision for the future is compelling, and Steven discusses their fresh approach to raising capital, delivering value, and expanding reach. 

Get ready for an episode packed with valuable takeaways on product-led growth, the drive for innovation in sales strategy, and the importance of keeping customers at the core of all endeavors. It’s an illuminating peek behind the curtain of Luna AI, right here on The SaaS CFO Podcast! 

Show Notes:  
 
00:00 Ideal customer for growing SaaS companies. 

05:03 Jamco forecasts are open to non-SaaS companies. 

09:22 Dynamic AI market challenges early revenue generation. 

12:30 Small companies buy software; sales hire crucial. 

15:12 Raised precede round to buy time and focus. 

17:35 Efficient fundraising strategy yields better investor deals. 

20:02 Planning and building for future growth and success. 

Links: 

SaaS Fundraising Stories: https://www.thesaasnews.com/news/luna-ai-secures-2-5-million-in-pre-seed-round 

Steven Neleman’s LinkedIn: https://www.linkedin.com/in/steven-nelemans/ 

Luna AI’s LinkedIn: https://www.linkedin.com/company/getluna-ai/ 

Luna AI’s Website: https://luna.ai/ 

To learn more about Ben check out the links below:

Subscribe to Ben’s daily metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe

Subscribe to Ben’s SaaS newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page

SaaS Metrics courses here: https://www.thesaasacademy.com/

Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout

Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray