The PR Breakdown with Molly McPherson

262: Unraveling Internet Culture: A Conversation with Taylor Lorenz


Listen Later

Taylor Lorenz discusses her new book 'Extremely Online' and delves into the untold story of fame, influence, and power on the Internet, exploring internet culture and societal impacts. Taylor unravels the complexities and trends of online communities, shares her research and experience, and explores the impact of internet culture on our society.

Highlights

  • The influence of content creators: Content creators have become a driving force in shaping online culture and influencing public opinion. They have the ability to amass large audiences and create content that resonates with their followers. Whether it's through vlogs, social media posts, or podcasts, content creators have the power to shape opinions, trends, and even political discourse.
  • Uncovering the darker side of internet culture: Taylor delves into the resurgence of misogyny online, tracing it back to events like Gamergate and the Amber Heard trial. Gain a deeper understanding of how manipulation, outrage, and targeted harassment have shaped the landscape of the internet.
  • The changes of social media platforms: Taylor discusses her perspective on the recent changes in social media platforms. She offers her insights on what is working well and how the regulations on some platforms are keeping the users off of them completely. 


Behind the Headlines

In this episode, we peel back the curtain on internet culture and explore the untold stories of fame, influence, and power that have emerged on the internet. Taylor Lorenz takes us on a captivating journey, providing valuable insights into the ever-changing landscape of social media and the role of content creators in shaping public opinion. Prepare to be enlightened and amazed as we unravel the complexities of internet culture.

Mentioned in the Podcast

Extremely Online: The Untold Story of Fame, Influence, and Power on the Internet  


Want More Behind the Breakdown?
Follow The PR Breakdown with Molly McPherson on Substack for early access to podcast episodes, exclusive member chats, weekly lives, and monthly workshops that go deeper than the mic. It's the insider’s hub for communicators who want strategy with spine—and a little side-eye where it counts.

Follow Molly → @MollyMcPherson
Subscribe to PR Breakdown on Substack → prbreakdown.media

Need a Keynote Speaker? Drawing from real-world PR battles, Molly delivers the same engaging stories and hard-won crisis insights from the podcast to your live audience. Click here to book Molly for your next meeting.


Follow & Connect with Molly:

  • https://www.youtube.com/mollymcpherson
  • https://www.tiktok.com/@mollybmcpherson
  • https://www.instagram.com/molly.mcpherson/
  • https://www.linkedin.com/in/mollymcpherson/

© 2025 The PR Breakdown with Molly McPherson

...more
View all episodesView all episodes
Download on the App Store

The PR Breakdown with Molly McPhersonBy www.mollymcpherson.com

  • 4.7
  • 4.7
  • 4.7
  • 4.7
  • 4.7

4.7

168 ratings


More shows like The PR Breakdown with Molly McPherson

View all
Next Question with Katie Couric by iHeartPodcasts

Next Question with Katie Couric

4,904 Listeners

Pod Save America by Crooked Media

Pod Save America

86,172 Listeners

Armchair Expert with Dax Shepard by Armchair Umbrella

Armchair Expert with Dax Shepard

68,748 Listeners

Work in Progress with Sophia Bush by iHeartPodcasts

Work in Progress with Sophia Bush

3,083 Listeners

SmartLess by Jason Bateman, Sean Hayes, Will Arnett

SmartLess

57,705 Listeners

what i will say by Bop Culture

what i will say

331 Listeners

Celebrity Memoir Book Club by Vox Media Podcast Network

Celebrity Memoir Book Club

6,282 Listeners

Dear Chelsea by iHeartPodcasts

Dear Chelsea

3,791 Listeners

Beyond The Blinds by Cloud10

Beyond The Blinds

3,076 Listeners

FluentlyForward by CAKE MEDIA

FluentlyForward

2,174 Listeners

It’s Become a Whole Thing by The Sonar Network

It’s Become a Whole Thing

366 Listeners

Hello Hayes by Alexandra Hayes Robinson

Hello Hayes

212 Listeners

All The Fails with Jenny Mollen by Jenny mollen

All The Fails with Jenny Mollen

119 Listeners

What's Your Issue? by Dara Laine Sussman and Troy McEady

What's Your Issue?

233 Listeners

Diabolical Lies by Katie Gatti Tassin & Caro Claire Burke

Diabolical Lies

339 Listeners