Peter Kazanjy joins Sarah Hicks on this episode of the Predictable Revenue podcast to discuss why you should use data to drive your sales management decisions.

Peter is a serial founder and seasoned early-stage SaaS executive, advisor, and investor.

Highlights include: why data is so foundational to sales management (4:32), how to get started with data management for your sales development team (8:34), the biggest mistake sales managers make when implementing data systems (9:04), how to take action based on the data (15:39), bringing those metrics into your one-on-one coaching with individual reps (17:45), using data to design your coaching plan (23:15), and why it’s your responsibility as a manager to track and use this data (30:01).

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