272. If you're an emerging CPG founder, you're probably feeling it right now—the rising cost of doing business, the pressure to scale faster than your infrastructure is ready for, and the nagging fear that one wrong move could shorten your runway. Most of the advice you've heard—isn't only outdated, it's dangerous in this economy.

Here's the part no one says out loud: the path most founders are following is built on assumptions that were never designed for small, mission-driven brands. And when the rules don't serve you, you need a better rulebook.

This series a masterclass to help you extend your runway, strengthen your retail partnerships, and convert occasional shoppers into loyal evangelists.

The 30 Days to Prosperity Challenge is relaunched as a masterclass to help emerging CPG founders scale profitably. The series focuses on building systems, discipline, and retail execution for sustainable growth, rather than simply increasing distribution. It provides actionable strategies, retail insights, and tools to help founders align their brands with retailer goals and convert shoppers into loyal customers.