Bulletproof Your CPG Brand

275. The Fastest Way to Avoid Costly Retail Mistakes


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275. Trying to build a food brand alone is one of the fastest ways to make expensive retail mistakes. In Day 3 of 30 Days to Profitable CPG Growth, I explain why founders who rely solely on brokers, agencies, or fundraising lose control—and how the right advisors collapse time, protect runway, and sharpen strategy. You'll learn how to choose mentors, build a strategic advisory bench, and use accountability to turn advice into execution. Listen to build a support system that helps you scale smarter, not harder.

Building a successful food brand requires more than just hard work; it demands strategic support. Founders should seek mentors, advisors, and experts to accelerate growth, avoid costly mistakes, and gain a competitive edge. By surrounding themselves with a diverse advisory team, founders can benefit from accountability, expertise, and a broader perspective, ultimately leading to sustainable growth.

Action step: list your "board of 5" (ops, finance, retail, marketing, leadership). Where's your biggest gap right now?

For additional inspiration listen to the following Bulletproof Your CPG Brand podcast episodes:

🎙️ 196 Leveraging Wisdom to Unlock Leadership and Brand Growth, Brad Barnhorn

🎙️ 81 Passion For Real Food Strategies for Success, Greg Fleishman with Foodstirs and Purely Righteous Brands

🎙️ 46 Community Is The Magic Ingredient Behind Every Brand's Success, Alex Hanifin with Naturally Boulder and Alpine Start Foods

Day 3 of the Free 30 Days to Profitable CPG Growth

Tip of the day: You are not alone. Find a trusted mentor and/or advisor. Join mastermind groups that educate, inspire, and hold you accountable

You can get the episodes free guide and todays show notes at: RetailSolved.com/session275

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Bulletproof Your CPG BrandBy Daniel Lohman

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