Product managers for BI platforms have it easy. They "just" need to have the dev team build a tool that gives all types of users access to all of the data they should be allowed to see in a way that is quick, simple, and clear while preventing them from pulling data that can be misinterpreted. Of course, there are a lot of different types of users—from the C-level executive who wants ready access to high-level metrics all the way to the analyst or data scientist who wants to drop into a SQL flow state to everyone in between. And sometimes the tool needs to provide structured dashboards, while at other times it needs to be a mechanism for ad hoc analysis. Maybe the product manager's job is actually…impossible? Past Looker CAO and current Omni CEO Colin Zima joined this episode for a lively discussion on the subject!

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