278. Trying to do everything yourself is one of the fastest ways to stall your growth. In Day 6 of 30 Days to Profitable CPG Growth, I explain why great leaders scale by hiring wisely—not by working harder. You'll learn how to identify your superpowers, spot strategic skill gaps, and build a team or ecosystem that multiplies your impact. This episode shows how the right hires protect your energy, improve execution, and unlock sustainable growth without adding chaos.

The strength of a leader lies in their ability to build a team that complements their strengths. Founders should focus on their unique genius zone and delegate tasks that others can do better. Hiring strategically, prioritizing revenue-generating roles, and leveraging mentors and advisors are crucial for scaling a business effectively.

Action step: define the outcome you need before you define the role. What role do you keep trying to hire without clarity?

For additional inspiration listen to the following Bulletproof Your CPG Brand podcast episodes:

🎙️ 36 Compelling Selling Stories Unlock Brand Success, John Foraker with Once Upon A Farm and Annies

🎙️ 212 Lessons On Challenging A Giant To Grow Your Brand, Gail Becker with CAULIPOWER

🎙️ 125 Building A Solid Team Essential Strategies, Josh Wand with ForceBrands

Day 6 of the Free 30 Days to Profitable CPG Growth

Tip of the day: The Real Strength Of An Effective Leader Is Measured By The People They Surround Themselves By And How They Empower Them To Succeed On Behalf Of The Organization

You can get the episodes free guide and todays show notes at: RetailSolved.com/session278