Le Random

28: Jared Madere on Yeche Lange, VVV & the Solana Avant Scene's Impact—with Peter Bauman & Conrad House


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In this episode, host Peter Bauman (Le Random's editor in chief) and Conrad House (Le Random's Collection Lead) sit down with artist/curator Jared Madere (Yeche Lange, VVV) to trace his early Whitney break and the rise of the Solana avant scene. They unpack on-chain transparency, Drifella’s meme-native collage, and how new online collectors are shifting power and reimagining culture in real time.


Chapters 📖

[00:00:03]: Introduction

[00:01:46]: On failure, transparency, and NFTs vs trad

[00:03:47]: Early career, DIY spaces, Bed Stuy Love Affair

[00:10:13]: Smithson’s influence and Glue Pour revelation

[00:14:10]: Building immersive digital galleries beyond white cubes

[00:17:24]: Post-COVID decentralization and culture sophistication

[00:19:04]: Collage, hyper-politicized media, and online literacy

[00:22:50]: Censorship, messaging, and bridging two worlds

[00:29:35]: Daria controversy, hate speech, and context

[00:34:52]: Gallery sterility vs messy online culture

[00:35:58]: Why Yeche shows Biscuit and Drifella

[00:37:36]: Nonfigurative shifts and VVV’s influence

[00:40:43]: NFTs as portraiture and PFP structures

[00:42:15]: Solana’s degenerate perversion vs ETH minimalism

[00:44:15]: Communicating significance of Drifella

[00:46:34]: Wretched Worm videos and hyper-online lives

[00:49:11]: Fragmented politics and culture controllers

[00:52:22]: Galleries closing, collectors shrinking, reshuffling

[00:56:16]: Explaining avant appeal beyond irony

[00:59:45]: Hashlips misuse and Drifella’s structural genius[01:05:30]: Galleries’ structural challenges and Yeche’s model

[01:11:25]: Ambassadors, press, and new audiences

[01:12:50]: Future collectors

[01:13:38]: Building cool enough to attract attention

[01:15:26]: Procedural art parallels in Drifella

[01:16:08]: Yeche origins with 1/1s[01:22:29]: Miles Peyton collaboration and bespoke builds

[01:24:15]: VVV’s purpose

[01:26:30]: Yeche’s curation vs VVV’s permissionless culture (how they support one another)

[01:28:46]: Crypto spending inversions and cultural demand

[01:31:41]: Conflict, digital natives, and online-born culture

[01:32:43]: Silicon Valley palates and palatable crypto art

[01:42:32]: New political lenses and classed perspectives

[01:44:20]: Art reflecting seismic cultural-technological shifts

[01:45:06]: Thanks and closing remarks

...more
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