<a href='https://www.linkedin.com/in/mary-ellen-dugan-a7397811'>Mary Ellen Dugan</a> is Chief Marketing Officer at <a href='https://wpengine.com/'>WP Engine</a>, the world's leading WordPress Digital Experience Platform. FINITE founder <a href='https://www.linkedin.com/in/alxprce/'>Alex </a>recorded this episode with Mary Ellen to explore how modern day B2B marketing is a mix of both art and science, and the challenges that marketers face in balancing brand building with performance marketing whilst driving growth. --- The FINITE Podcast is made possible by <a href='https://93x.agency/'>93x</a>, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy that drives leads, pipeline & revenue growth.

Mary Ellen Dugan is Chief Marketing Officer at WP Engine, the world's leading WordPress Digital Experience Platform. FINITE founder Alex recorded this episode with Mary Ellen to explore how modern day B2B marketing is a mix of both art and science, and the challenges that marketers face in balancing brand building with performance marketing whilst driving growth. --- The FINITE Podcast is made possible by 93x, the leading digital marketing agency for B2B technology businesses delivering SEO & PPC strategy that drives leads, pipeline & revenue growth.

<a href="https://www.linkedin.com/in/mary-ellen-dugan-a7397811" rel="noopener noreferrer">Mary Ellen Dugan</a> is Chief Marketing Officer at <a href="https://wpengine.com/" rel="noopener noreferrer">WP Engine</a>, the world's leading WordPress Digital Experience Platform. FINITE founder <a href="https://www.linkedin.com/in/alxprce/" rel="noopener noreferrer">Alex </a>recorded this episode with Mary Ellen to explore how modern day B2B marketing is a mix of both art and science, and the challenges that marketers face in balancing brand building with performance marketing whilst driving growth. --- The FINITE Podcast is made possible by <a href="https://93x.agency/" rel="noopener noreferrer">93x</a>, the leading digital marketing agency for B2B technology businesses delivering SEO &amp; PPC strategy that drives leads, pipeline &amp; revenue growth.

#28 - The art and science of B2B marketing with Mary Ellen Dugan, CMO at WP Engine

The FINITE podcast is the leading B2B marketing podcast, sitting down with the world's most innovative B2B marketers in the tech, software &amp; SaaS sectors to talk all things B2B marketing &amp; B2B growth. FINITE is the community for B2B Technology &amp; SaaS Marketers to connect, share, learn &amp; grow as peers. Our B2B Marketing Podcast podcast explores the latest trends and challenges in B2B marketing by interviewing leading senior marketers from across B2B technology, software &amp; SaaS companies.&nbsp; In each episode of the FINITE B2B Marketing podcast, our host Jodi Norris sits down to talk B2B marketing with an innovative and ambitious senior marketer or CMO from a B2B technology company, exploring trends, challenges and practical tips. Listen to the B2B marketing podcast below, or visit finite.community to apply for a free community membership.

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The FINITE podcast is the leading B2B marketing podcast, sitting down with the world's most innovative B2B marketers in the tech, software & SaaS sectors to talk all things B2B marketing & B2B growth. FINITE is the community for B2B Technology & SaaS Marketers to connect, share, learn & grow as peers. Our B2B Marketing Podcast podcast explores the latest trends and challenges in B2B marketing by interviewing leading senior marketers from across B2B technology, software & SaaS companies.  In each episode of the FINITE B2B Marketing podcast, our host Jodi Norris sits down to talk B2B marketing with an innovative and ambitious senior marketer or CMO from a B2B technology company, exploring trends, challenges and practical tips. Listen to the B2B marketing podcast below, or visit finite.community to apply for a free community membership.

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#28 - The art and science of B2B marketing with Mary Ellen Dugan, CMO at WP Engine

#28 - The art and science of B2B marketing with Mary Ellen Dugan, CMO at WP Engine

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