Today I’m talking to Cindy O’Dare and Richard Boga of the O’Dare Boga Team in Vero Beach Florida selling $200 million to $300 million dollars in real estate annually.
If there’s a sales record on the east coast of Florida from beach front, waterfront or land, Cindy and Richard have broken it. As much as their success is an outlier so are their starts in real estate.
Cindy started as a house cleaner and cook for celebrities and captivated opportunities that sound impossible, even with the benefit of hindsight.  She represented likes of Jimmy Buffett, The Eagles, and Eric Clapton—including the Golden Beach home that inspired Clapton’s album “461 Ocean Boulevard.” Her first sale, also a record breaking sale, was three homes on North Bay Road to the Bee Gees.
Richard started in business listing and selling premier properties right away. Even with all of the connections and succsss, he knew he needed more to get to the next level. He took the job as assitant to Cindy to get the knowledge and experience he was looking for. Today Cindy and Richard, now partners in the business, share with us, the challenges of finding the right people including partners, how they created their partnership, and secrets of their success from marketing and business development to operations.

We talk about
How to Leverage the Best Resources for Results

00:00 - Cindy O'Dare and Richard Boga:
How to Find and Leverage the Best Resources for Results
01:25 - How and why did they got into real estate; 2 very different stories
06:34 - They share their less common story aligning as business partners
16:23 - Keys for a successful partnership
20:42 - The importance of self-branding
25:55 - An assistant to a top producer
31:01 - An honest conversation about the market
40:09 - They advise on how to find a fake buyer vs a real one
41:54 - The most important lesson in creating great partnerships
44:41 - The Final 3

People/Resources Mentioned-

• Michael Jordan
• ONE Sotheby’s International Realty
• Kristin Dobson 
• Lily O'Dare
• Julia Busch
• Vanessa Bynum
• Daniel Ochse
• Daniel Downey
• Anne Wallace
• Liliana Defago
• Carly Witteck
• Mazie Regan

Books- 

• The Millennials: Connecting to America's Largest Generation by Thom S. Rainer & Jess Rainer
• How to Win Friends & Influence People by Dale Carnegie

Quote-
Be a brand and spend money on marketing. And when you're marketing, be sure to market yourself.

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JereMetcalfPodcast.com
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