The D’Eris didn’t have any experience with running a car wash before they started Rising Tide. That’s the main reason they bought a struggling car wash business instead of building one from scratch, and that turned out to be a smart move. We’ll learn how they brought that first location back from the brink of failure in this video. They’ll also share the mistakes they made along the way and the lessons they learned that help them grow their second and third locations from the ground up.

Inclusive hiring remains at the heart of Rising Tide’s mission, and is a key cornerstone of their success. Tom has even written the book on inclusive hiring and the benefits it can bring to businesses, The Power of Potential. They also started Rising Tide U to provide resources to other employers who want to hire neurodivergent team members. We’ll hear about this program and how they set their team up for success at Rising Tide in this interview.