Podcast charts might not mean what you think they do! Today, we break down how rankings work on various platforms. Five-star reviews might not matter as much as you’ve heard. You may be asking yourself What does matter? Today, in our conversation, we cover aspects such as completion rates and actual listening time. Remember, charts aren’t everything. We also explore what real podcast growth looks like outside the rankings. That means listener loyalty, consistent engagement, and showing up for the right people, not just more people. If you’ve been feeling pressure to go viral or beat the algorithm, this episode offers a fresh perspective on growth and some realistic approaches worth trying.

Episode Highlights: 

[02:41] Dealing with Haters

[07:49] Podcast Discoverability

[09:36] Strategies for Growing Your Audience

[15:39] Challenges and Solutions in Discoverability

[21:55] Importance of Ratings and Reviews

[28:28] Marketing and SEO Insights

[28:50] Finding and Ranking Podcasts

[30:12] Impact Over Virality

[31:59] Measuring Podcast Success

[36:01] SEO and Social Proof

[49:24] Platform-Specific Ranking Algorithms

​​Links & Resources: 

The Podcasting Morning Chat: 

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MowPod Rankings: 

https://mowpod.com/

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