Inspired Nonprofit Leadership

334: The Truth About Diversifying Income: Do Less, Raise More with Katherine Lacefield


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Is your nonprofit putting all its fundraising eggs in one shaky basket? In this episode of Inspired Nonprofit Leadership, Sarah Olivieri talks with fundraising strategist Katherine Lacefield about what true revenue diversification actually looks like—and why it’s not about doing everything all at once. Katherine shares practical advice on building sustainable donor relationships, especially in the animal and environmental space, and how simple, authentic communication can make a major difference. If you’ve ever felt overwhelmed trying to “do it all,” this conversation will help you refocus and simplify.

Episode Highlights

  • 02:20 Personal Insights from Catherine

  • 02:59 Challenges in Fundraising

  • 04:21 Diversification in Fundraising

  • 09:39 Non-Human Philanthropy

  • 12:45 Global Perspectives on Philanthropy

  • 16:09 Importance of Meaningful Communication

Katherine Lacefield is a trusted partner in the philanthropic space, leveraging over 20 years of experience empowering organizations and individuals to bring about positive impact in their communities.

Katherine is the founder and head consultant of Just Be Cause Consulting, bringing a wealth of insights to the table. Through her clients, volunteering, webinars, speaking gigs, articles, and podcast, and The Just Be Cause Podcast, Katherine has helped hundreds of nonprofits get excited about fundraising again. She has supported many nonprofits in establishing sustainable funding plans, from small grassroots advocacy groups to large international organizations. Her expertise? Animal and environmental causes, or as she likes to call it "Non-human philanthropy".

Connect with Katherine: Website: www.justbecause.consulting Podcast: www.justbecause.consulting/podcast LinkedIn: https://www.linkedin.com/in/katherine-mac-donald/

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Inspired Nonprofit LeadershipBy Sarah Olivieri

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