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340: 32 ways to order a Big Mac: Leading the digital transformation of McDonald’s
Live from Retail’s Big Show in New York City—Caleb Pearson, VP of US customer engagement at McDonald's, talks about his career journey, McDonald's extremely popular app and how McDonald's uses digital strategies to keep customers of all generations coming back.
Learn more at retailgetsreal.com.
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By National Retail Federation
4.5
8484 ratings
Live from Retail’s Big Show in New York City—Caleb Pearson, VP of US customer engagement at McDonald's, talks about his career journey, McDonald's extremely popular app and how McDonald's uses digital strategies to keep customers of all generations coming back.
Learn more at retailgetsreal.com.
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