This podcast episode, and all Itchy Pet Awareness Month content, is sponsored by Apoquel.

Elizabeth Capitano, DVM, CCFP, earned her veterinary degree from North Carolina State University and her BA in Psychology from Davidson College. After seven years in small animal practice, she transitioned to industry roles at Hill’s Pet Nutrition, Virbac, and Elanco, where she specialized in veterinary education, sales training, and strategic marketing support. At Elanco, she led technical training initiatives, developed unique training strategies, and created game-changing educational programs. Capitano currently serves on the dermatology medical education team at Zoetis, where she partners with cross-functional teams to develop engaging educational content for veterinary healthcare professionals. She is also an active advocate for mental health in the veterinary profession through her work with Not One More Vet.  Capitano lives in Charlotte, NC with her family, and 2 English Bulldogs (Booger and Lola). She enjoys jewelry collecting, roller-skating, grooving to her husband’s band, and discovering new podcasts.