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360i's Shankar Gupta
Is the rise of brands using "bae" and "on fleek" shrewd marketing or a sign of desperation? 360i strategy vp Shankar Gupta helps us discuss. We also talk about Snapchat's sky-high ad rates, YouTube's Super Bowl Plans and why The New York Times doesn't think BuzzFeed is the competition.
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By Digiday
4.4
103103 ratings
Is the rise of brands using "bae" and "on fleek" shrewd marketing or a sign of desperation? 360i strategy vp Shankar Gupta helps us discuss. We also talk about Snapchat's sky-high ad rates, YouTube's Super Bowl Plans and why The New York Times doesn't think BuzzFeed is the competition.
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