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Starbucks may be best known for coffee, but its community impact goes far deeper. In this episode of Retail Gets Real, we’re joined by Kelly Goodejohn, vice president and chief social impact officer at Starbucks, to explore how the global brand is redefining what it means to serve communities — not just with beverages, but with bold action, local investment, and sustainability at scale.
(00:00:00) Leading with purpose at Starbucks
(00:04:09) How Starbucks turns food waste into community support
(00:06:55) Scaling FoodShare and setting the standard for others
(00:12:07) Finding purpose in retail and coffee culture
(00:15:27) The future of retail’s social impact
The National Retail Federation is the world’s largest retail trade association.
Every day, we passionately stand up for the people, policies and ideas that help retail succeed.
Resources:
• Starbucks Hunger Relief: about.starbucks.com/hunger-relief
• The Starbucks Foundation: about.starbucks.com/the-starbucks-foundation
• Become an NRF member and join the world’s largest retail trade association
• Learn about our retail education platform, NRF Foundation, at nrffoundation.org
• Learn about retail advocacy at nrf.com/advocacy
• Find more episodes at retailgetsreal.com
Related:
• How digital transformation at Levi’s and Starbucks is improving customer experience
• How Target’s consumer-first strategy drives success
By National Retail Federation4.5
8484 ratings
Starbucks may be best known for coffee, but its community impact goes far deeper. In this episode of Retail Gets Real, we’re joined by Kelly Goodejohn, vice president and chief social impact officer at Starbucks, to explore how the global brand is redefining what it means to serve communities — not just with beverages, but with bold action, local investment, and sustainability at scale.
(00:00:00) Leading with purpose at Starbucks
(00:04:09) How Starbucks turns food waste into community support
(00:06:55) Scaling FoodShare and setting the standard for others
(00:12:07) Finding purpose in retail and coffee culture
(00:15:27) The future of retail’s social impact
The National Retail Federation is the world’s largest retail trade association.
Every day, we passionately stand up for the people, policies and ideas that help retail succeed.
Resources:
• Starbucks Hunger Relief: about.starbucks.com/hunger-relief
• The Starbucks Foundation: about.starbucks.com/the-starbucks-foundation
• Become an NRF member and join the world’s largest retail trade association
• Learn about our retail education platform, NRF Foundation, at nrffoundation.org
• Learn about retail advocacy at nrf.com/advocacy
• Find more episodes at retailgetsreal.com
Related:
• How digital transformation at Levi’s and Starbucks is improving customer experience
• How Target’s consumer-first strategy drives success

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