
Sign up to save your podcasts
Or


On this episode, we have Holly & John Arbuckle who are the Co-Founders of Singing Pastures.
Singing Pastures is supporting regenerative agriculture with their regenerative, pastured-pork snack sticks and soon-to-launch salami products.
In this episode, Holly & John share why creating a CPG brand was their path toward an adequate farming livelihood, we learn all about their unique pork program which is “wildly regenerative”, and we discuss what the regenerative community has to do in the future to be successful.
Episode Highlights:
🐖 Creating the first nationally available pastured pork stick
💫 The importance of courage, commitment, and creativity
😂 How they cold-called their way into Thrive Market
🙏 Bootstrapping and “betting the farm” on the brand
🤤 Their new Salami SKUs coming soon
🐷 Rotationally grazing pigs + using humane nose rings
♻️ Upcycling local food waste to help feed their pigs
🤔 Why they lead with “pasture-raised” vs “regenerative”
👉 The problems with regenerative being tied to organic
😡 Why corporate capture of government prevents scaling regen
Links:
Singing Pastures
Pig Tales
Follow Kyle and AC on LinkedIn
By Regen Brands Podcast4.9
4848 ratings
On this episode, we have Holly & John Arbuckle who are the Co-Founders of Singing Pastures.
Singing Pastures is supporting regenerative agriculture with their regenerative, pastured-pork snack sticks and soon-to-launch salami products.
In this episode, Holly & John share why creating a CPG brand was their path toward an adequate farming livelihood, we learn all about their unique pork program which is “wildly regenerative”, and we discuss what the regenerative community has to do in the future to be successful.
Episode Highlights:
🐖 Creating the first nationally available pastured pork stick
💫 The importance of courage, commitment, and creativity
😂 How they cold-called their way into Thrive Market
🙏 Bootstrapping and “betting the farm” on the brand
🤤 Their new Salami SKUs coming soon
🐷 Rotationally grazing pigs + using humane nose rings
♻️ Upcycling local food waste to help feed their pigs
🤔 Why they lead with “pasture-raised” vs “regenerative”
👉 The problems with regenerative being tied to organic
😡 Why corporate capture of government prevents scaling regen
Links:
Singing Pastures
Pig Tales
Follow Kyle and AC on LinkedIn

91,051 Listeners

44,010 Listeners

43,624 Listeners

38,761 Listeners

9,191 Listeners

6,348 Listeners

2,106 Listeners

249 Listeners

90 Listeners

430 Listeners

513 Listeners

143 Listeners

15,967 Listeners

20,294 Listeners

383 Listeners