STaR Coach Show

407: The Coaching Business Flywheel with Robbie Swale


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I’m excited to bring you a wonderful interview with a fellow podcaster. We have many shared interests and goals, including a passion for honoring the craft of coaching. He shares the Coaching Business Flywheel with us, a valuable tool he’s created based on practical tips for successful coaching. Join us to learn how you can use these concepts for maximum impact and outreach in your coaching business!

Robbie Swale is a leadership coach, author, and podcaster whose work focuses on leading with honor and the craft of coaching. He is the founder of The Coach's Journey and the podcast of the same name, where he interviews coaches about their journeys into coaching and how they developed successful coaching businesses, whatever that means for them. He is the creator of The Coaching Business Flywheel and has coached and mentored countless coaches through various coaching, training, and supervision programs, including The Coach’s Journey Community. Along with his direct client work, Robbie has done leadership development and coaching work for many global organizations. He is the author of the 12-Minute Method books, which include How to Start When You’re Stuck and How to Create the Conditions for Great Work

Show Highlights:

  • Robbie’s journey into coaching and his inspiration for the Coaching Business Flywheel
  • Robbie’s consistent blog posts, the impetus to get the flywheel moving with momentum
  • The Prosperous Coach Flywheel (Rich Litvin) and how Robbie built on it
  • Connection is the key to a sustainable coaching business!
  • Robbie’s Coaching Business Flywheel: 5 things you have to do to have a sustainable coaching business:
  • Connect with people.
  • Offer opportunities for people to experience you.
  • Help people create insight.
  • Tell people how you work, how much it costs, and how to pay you.
  • Work with enough clients to get the feed of referrals. (“If you hide from the NOs, you can’t get the YESES.”)
  • Ask for referrals and connections!
  • Facing fears and embracing personal growth

Resources:

Connect with Robbie Swale: Website, LinkedIn, Facebook, The Coach's Journey Podcast and Community, and the 12-Minute Method books

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Visit the STaR Coach Show YouTube Channel!

Explore past episodes and other resources at www.STaRcoachshow.com.  

Explore the STaR Coach Community and see what’s available there for you!

Mentioned in this episode:

Enroll More Clients: Clarity Sprint

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Enroll More Clients: Clarity Sprint

Join Mentoring Program!

If you’re a coach who wants to grow—not just check a box—this is for you.

I’m enrolling coaches now for my Spring Mentoring Program. Some are here for credentialing hours. Others are here because they want to become the coach their clients rave about.
Inside the program, we work on your actual coaching.
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Learn from other coaches.
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And ask questions that create real transformation.
If you’re ready to deepen your skills and your impact, I’d love to support you.
Learn more at starcoachshow.com/mentor
I’d love to work with you.

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