“Give Me Liberty or Give Me Death!” - Patrick Henry 

Honoring Innovation, Freedom, and Small Business on the 4th of July 

In this special Independence Day episode of Scaling UP! H2O, host Trace Blackmore brings you a rich blend of patriotism, professional insight, and entrepreneurial spirit. Opening with reflections on July 4th traditions—from fireworks to parades—Trace sets the stage for a compelling conversation with Jack Clark, Owner and Founder of 180 Water. As the water industry faces growing demand and generational turnover, Jack offers a bold solution: a replicable franchise model designed to preserve institutional knowledge and sustainably expand access to clean water.

A Rancher Turned Water Well Visionary 

Jack shares his origin story, from growing up on a ranch in Montana to launching a water well drilling company that now spans multiple states. What started with a neighbor’s influence and a deep respect for self-reliance evolved into a career in well drilling—and eventually, a scalable business framework. Jack walks us through the unique challenges of finding water in fractured rock regions and explains how field wisdom, data monitoring, and humility define success.

Franchising in the Water Sector: Solving the Knowledge Drain 

As the industry grapples with aging experts nearing retirement, 180 Water is addressing a critical issue: the loss of operational and geological expertise. Jack reveals how his team is onboarding retiring professionals as equity partners to serve as regional hubs, blending mentorship with modern operations. Their approach enables local ownership, data collection, and scalable customer service, while preserving regional nuances in well drilling.

Lessons in Leadership, Accountability, and Resilience 

Jack emphasizes that real growth stems from reflection, mentorship, and integrity. He discusses how accountability—rooted in ranch life—translates into transparent client relationships, responsible site practices, and support systems that empower franchisees. His goal? To build a network of highly trained, values-aligned professionals who ensure the longevity and safety of our groundwater resources.

The Spirit of Liberty: Patrick Henry’s Enduring Speech 

In a moving tribute to Independence Day, Trace closes the episode with a complete reading of Patrick Henry’s “Give Me Liberty or Give Me Death” speech. Listeners are reminded of the courage it takes to challenge the status quo and the unifying power of respectful discourse—values that echo through today’s challenges in water, business, and beyond.

Final Takeaway 

This episode isn’t just about wells—it’s about vision, responsibility, and the courage to lead. Jack Clark’s journey inspires water professionals to think bigger, act with purpose, and consider scalable solutions to systemic industry issues. 

Be sure to check our events page for upcoming water conferences and symposiums to continue growing your expertise. 

Stay engaged, keep learning, and continue scaling up your knowledge! 

 

Timestamps   

02:20 - Trace Blackmore shares his warm greetings to Scaling UP! Nation this 4th of July!

07:27 - Upcoming Events for Water Treatment Professionals  

10:37 - Water You Know with James McDonald 

12:53 - Introduction with Jack Clark of 180 Water

18: 07 - Jack transitioned from expansion by employment to a franchise model

 

Quotes 

Jack Clark: “If you don’t get your chores done on the farm, things don’t eat. And so it’s important to make sure that you can be counted on.” “I was sending my best guys to the worst projects, my worst guys to the best projects—and no one was happy.” “You know how to run your business. You were successful at that. But we want to help you scale it with support and mentorship.” “There’s not a perfect science to well drilling. Sometimes you find the water. Sometimes you don’t. But that’s the responsibility we take on.” 

Trace Blackmore: “I really believe that the backbone of our country is small business and entrepreneurship.” “I hope we realize we have way more in common than we do differences—and that we enter conversations with curiosity instead of judgment.” 

 

Connect with Jack Clark 

Phone: +406 465 4791  

Email: [email protected] 

Website: 180 Water  

LinkedIn: 180 Water: Overview | LinkedIn 

 

Click HERE to Download Episode’s Discussion Guide 

 

Guest Resources Mentioned 

Freakonomics: A Rogue Economist Explores the Hidden Side of Everything by Steven D. Levitt, Stephen J Dubner 

 

Scaling UP! H2O Resources Mentioned 

AWT (Association of Water Technologies) 

Scaling UP! H2O Academy video courses 

Submit a Show Idea 

The Rising Tide Mastermind 

 

Water You Know with James McDonald 

Question: How many ppm of sodium sulfite does it take to react with one ppm of oxygen?

 

2025 Events for Water Professionals  

Check out our Scaling UP! H2O Events Calendar where we’ve listed every event Water Treaters should be aware of by clicking HERE.