Less Chatter, More Matter: The Communications Podcast

#44 How people respond to change and what it means for your comms


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Welcome to December friends, and with it, another episode of the Less Chatter, More Matter podcast!

This week, we finish off the change comms topic with the people side of change comms and why it matters. 

We share a model that explains how people respond to change and some of the techniques you can use to respond in kind (plus, you can use the linked quiz below to find out how you repsond to change!).

This model goes into the ins and outs of four different change personalities, and why they are crucial to consider in your change and comms plans.

We also use the model to explain processing times and risk aversion and how these key factors will shape your communications during any change.

So, join us this week and finalise your change comms knowledge!

Links mentioned in this episode:

  • Find out how YOU respond to change!
  • Episode 42: 5 behavioural science hacks you can use in your change comms
  • Episode 43: How to write a change communication plan
  • Mel's new book - 'Change isn't hard'

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Less Chatter, More Matter: The Communications PodcastBy Mel Loy


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