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#44 Measuring and Improving Sales Productivity - with Laura Fu, Head of Revenue Operations & Strategy at DevRev
Laura Fu, Head of Revenue Operations at
DevRev, discusses her journey from the field to the back office, the
intricacies of sales productivity, and the importance of leadership in driving
team performance. Laura shares her insights on how to effectively manage and
improve sales teams, emphasizing the role of rigorous processes and continuous
learning.
We cover:
Laura Fu on LinkedIn: https://www.linkedin.com/in/laurafu/
RevOps Letter: https://www.getweflow.com/revopsletter
Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer
Philipp on LinkedIn: https://www.linkedin.com/in/janiszech
Weflow: https://www.getweflow.com
Chapters:
(00:00:00) Introduction
(00:01:17) Laura's Background and Career Journey
(00:07:31) Defining Sales Productivity
(00:14:39) Strategies for Enhancing Sales Performance
(00:19:06) The Role of Leadership in Sales
(00:24:00) Research and Preparation for Success
(00:35:30) Final Thoughts and Advice
View all episodes
By WeflowLaura Fu, Head of Revenue Operations at
DevRev, discusses her journey from the field to the back office, the
intricacies of sales productivity, and the importance of leadership in driving
team performance. Laura shares her insights on how to effectively manage and
improve sales teams, emphasizing the role of rigorous processes and continuous
learning.
We cover:
Laura Fu on LinkedIn: https://www.linkedin.com/in/laurafu/
RevOps Letter: https://www.getweflow.com/revopsletter
Janis on LinkedIn: https://www.linkedin.com/in/philippstelzer
Philipp on LinkedIn: https://www.linkedin.com/in/janiszech
Weflow: https://www.getweflow.com
Chapters:
(00:00:00) Introduction
(00:01:17) Laura's Background and Career Journey
(00:07:31) Defining Sales Productivity
(00:14:39) Strategies for Enhancing Sales Performance
(00:19:06) The Role of Leadership in Sales
(00:24:00) Research and Preparation for Success
(00:35:30) Final Thoughts and Advice
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