Brand You Personal Branding

471 - How Two Authors Wrote One Book: An Inside Look at Co-Authoring with Andy Storch


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In this conversation, I team up with my friend Andy Storch to share the behind-the-scenes story of our new book Own Your Brand, Own Your Career.

We pull back the curtain on what it's like to co-author a book from scratch, why we chose to self-publish, and how this project bridges my world of solopreneurs with Andy's corporate leadership audience. Beyond the book itself, we dive deep into collaboration, personal branding, and the future of work in the age of AI.

Get Own Your Brand, Own Your Career on Amazon »

This fall, I'm planning to host an accelerator to help future authors ideate, write, and market their book. If you're interested, get on the waiting list here:

mikekim.com/writeyourbook

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Brand You Personal BrandingBy Mike Kim

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